Holly Madison refuses to sell 'haunted' LA home, rents it for $9,500 a month
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TOI REAL ESTATE DESK

Holly Madison has opted to lease her historic 1926 Tudor-style Los Angeles home for $9,500 monthly rather than sell it. The reality star cited long-term personal attachment and potential future plans for her children as reasons for keeping the property.
The Strategic Pivot: Holly Madison's Real Estate Move
Former The Girls Next Door star Holly Madison has officially listed her historic Los Angeles residence for rent at $9,500 per month. This decision marks a significant shift in strategy for the 46-year-old, who had previously considered selling the property. By choosing to lease the home rather than offload it, Madison is effectively maintaining her stake in a high-value real estate market while retaining a long-term asset.
A Historic Hollywoodland Landmark
Acquired in 2012 for just under $1.5 million, the property is located in the sought-after Hollywoodland neighborhood. Madison’s connection to the home dates back to her time filming The Girls Next Door, where she first encountered the allure of the Beachwood Canyon community. The residence, built in 1926, is a Tudor-style home that has been carefully preserved to retain its original character, offering a distinct "fairytale" aesthetic that sets it apart from modern Los Angeles architecture.
The 'Haunted' Reputation
Beyond its architectural appeal, the home has garnered public interest due to claims of paranormal activity. In 2021, the residence was the subject of an investigation into reported supernatural occurrences. While such claims can often deter prospective buyers or impact property value, Madison has leaned into the home's unique history, viewing it as part of the property's distinct identity rather than a detriment to its marketability.
Financial and Personal Motivations
Madison’s choice to list the home for $9,500 a month provides her with a steady stream of passive income while protecting her equity in an asset that has likely appreciated significantly since 2012. Her decision to move away from a sale is rooted in a long-term vision; she has expressed that she may eventually keep the property for her own retirement or pass it down to her children as a family heirloom.
Market Implications and Future Outlook
By opting to hold the property, Madison aligns herself with a common trend among high-net-worth individuals in the Los Angeles area: holding onto historic, character-rich real estate during periods of market fluctuation. The combination of the home’s natural lighting, its historic provenance, and its location ensures that it remains an attractive rental option for those seeking a unique living experience in the Hollywood Hills. Ultimately, Madison’s decision reflects both a sound financial strategy and a deep sentimental attachment to a home that has been a significant part of her life for over a decade.